Medicom Toy’s Kellogg’s Series 1 Kubrick is an early-2000s collision of two very specific kinds of nostalgia: Japanese block figures and cereal-box mascots. Instead of treating the Kellogg’s name as one broad theme, the assortment gives five different cereal characters their own Kubrick figure. Every one is posed with a bowl and spoon, so the set reads as a coordinated breakfast lineup rather than five unrelated licenses.
The complete 24-box assortment
The side panel is unusually helpful because it prints an “Assortment Rate” for every design. Read as a 24-box distribution, the lineup is:
- Tony / Corn Frosties — 7/24: Tony the Tiger in his familiar orange-and-black stripes, holding a gray bowl.
- Melvin / Chokowa — 5/24: an orange elephant with oversized ears and a blue bowl.
- Dig’Em / Smacks — 2/24: the green frog in a cap, red outerwear, and blue pants, carrying a red bowl.
- King Kombo / Kombos — 5/24: a round yellow character with a small crown and blue hair tufts.
- Choco-kun / ChocoKrispies — 5/24: a brown cereal mascot with orange hair and an orange bowl.
Those numbers total exactly 24. Tony is the most common pull at seven per case, while Melvin, King Kombo, and Choco-kun share the middle tier at five each. Dig’Em is the clear short pack at only two per 24—one in twelve boxes on the printed distribution. That supports calling Dig’Em a collector-described chaser or chase-level pull. It does not establish an official capital-C “Chase” designation from Medicom Toy.
Why this particular Kubrick box is useful to collectors
Kubrick is Medicom Toy’s block-figure format, built around a simplified articulated body. The Kellogg’s release keeps that recognizable geometry but adds sculpted mascot heads, ears, hair, crowns, tails, and costume details. The shared bowls and spoons are the visual thread that makes a completed five-figure group especially coherent on a shelf.
The photographed carton identifies the product as Kellogg’s [Series 1], carries the Kubrick and Medicom Toy marks, and shows a 2001 Kellogg Company copyright. That copyright is strong period evidence, although it should not be treated as a precise retail release date by itself. The package also credits Cosmo Merchandising, marks the item for ages 13 and up, and identifies Medicom Toy Corporation on the barcode panel. The UPC shown is 699788801826, with “Made in China” printed below.
Box condition matters even when the figure stays a mystery
This product is offered as a sealed blind box, so the character inside remains random. For a vintage unopened example, however, “sealed” and “mint box” are not the same claim. The product photographs show visible edge whitening, corner rubbing, light scuffs, and a small chipped area along one long edge. One end flap also appears slightly bowed. The Japanese opening panel instructs the owner to separate the carton along a perforation on the back, making an intact opening area an important inspection point.
Collectors choosing between opening and preserving the box should weigh that external wear against the appeal of an untouched random pull. The printed ratios apply to the original case assortment, not a guarantee for any single carton. A lone box can contain any of the five figures, and there is no way to promise the 2/24 Dig’Em without opening it.
What makes Series 1 stand out
Tony may be the instant-recognition anchor, but the assortment is more interesting because it preserves region-specific cereal branding alongside him: Corn Frosties, Chokowa, Smacks, Kombos, and ChocoKrispies are all printed directly on the odds panel. Completing the set therefore captures a compact snapshot of Kellogg’s mascot design as well as a Medicom format. For odds-focused collectors, the sensible hierarchy is straightforward: Dig’Em is the short-packed target, Tony is the easiest starting point, and the three 5/24 characters form an even middle tier.