Kidrobot’s Ninjatown Wee Vinyl Series 1 translates Shawn Smith’s soft, playful world into a remarkably deep two-inch vinyl assortment. Released in 2010, the series is more than a row of differently colored Wee Ninjas: its package checklist moves from village regulars to Dark Forest enemies, oddball allies, and three characters whose ratios were deliberately withheld.
A 2010 Kidrobot snapshot of Ninjatown
The box identifies the release as Wee Vinyl Series 1, credits Shawnimals, and carries both Shawnimals and Kidrobot copyright lines dated 2010. Its barcode label describes a “Ninjatown Mini Series 2-inch assortment,” confirming that the numeral refers to the figure size, not a second series. That distinction matters when searching loose figures, because abbreviated sale titles sometimes turn “2-inch” into the misleading phrase “Series 2.”
The collaboration also captures the breadth of Ninjatown itself. The official character archive describes a world shared by adorably skilled ninjas, dumplings, and abominations from the Dark Forest. Shawnimals’ own introduction names Wee Ninja, Ninja Consultant, Ol’ Master Ninja, Feroshi the Dino Slug, and Mr. Demon—the same mix of heroes, advisors, creatures, and villains represented here.
The 21-character package checklist
Two package panels reveal a large lineup. The first twelve are Wee Ninja, White Ninja, Lava Ninja, Macho Ninja, Builder Ninja, Forest Ninja, Evil Assistant, Business Ninja, Dark Forest Ninja, Ol’ Master Ninja, Ninja Consultant, and Mayor Ninja. A second panel adds Mountain Ninja, Super Ninja, Zombie Ninja, Ninja Dropping, Feroshi the Dino Slug, Wee Devil, Baby Ninja, Mr. Demon, and Bully Devil.
Twenty designs are pictured; Bully Devil alone remains a black silhouette. This is therefore not a twelve-character micro-plush assortment sometimes associated with similar Ninjatown blind-box wording. The vinyl box’s 21-name checklist, two-inch label, and 2010 marks are the useful identifiers.
What the printed odds actually establish
The ratios vary considerably. Several familiar designs—including Wee Ninja, White Ninja, Forest Ninja, Business Ninja, and Ol’ Master Ninja—are marked 2/25. Mountain Ninja is 3/50. At the short-packed end, Dark Forest Ninja, Mayor Ninja, Zombie Ninja, and Ninja Dropping are each printed at 1/50.
Those four 1/50 designs can accurately be described as collector chasers or chase-level pulls because their package odds make them materially scarcer than the regular figures. That is collector terminology, not evidence that Kidrobot officially branded them as capital-C “Chase” figures. Super Ninja and Mr. Demon are shown but carry ?/?? ratios, while Bully Devil has both a concealed design and ?/?? odds. Their scarcity cannot be ranked from the box alone, so avoid assigning them invented ratios.
How to evaluate this older blind box
For an unopened example, photograph every face before buying. The character panels and barcode label are especially valuable because they distinguish this release from Ninjatown plush assortments and later products. Check that UPC 883975079222, the two-inch assortment wording, and the 2010 copyright are present. Edge whitening, softened corners, flap gaps, and surface scuffs are common condition issues on a box of this age.
The photographed product remains bright and structurally intact, with light edge and corner wear. A holographic authenticity-style sticker is present on the information panel. However, the photos do not clearly prove an intact factory wrap or tamper seal, so “unopened” should not be inferred solely from closed flaps. At $14.99, the appeal is the chance to open an early Shawnimals/Kidrobot time capsule—or preserve the box as a compact record of a particularly ambitious Ninjatown assortment.
Loose collectors should compare more than color. Distinctive sculpts make Feroshi, Ninja Dropping, Mr. Demon, and Wee Devil relatively easy to identify, while the many hooded ninjas demand closer attention to face openings, costume details, and paint colors. Ask whether the original character card or foil bag survives, and use the printed box checklist as the reference rather than assigning a character from a vague “black ninja” description.